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Lynda - Programmatic Advertising Foundations
02. Working with Campaigns/05. Choosing auction or direct buying.mp4
2.0 MB
05. Acting on Audience Insights/01. Attribution modeling.mp4
2.1 MB
00. Introduction/02. What you should know before watching this course.mp4
2.2 MB
06. Conclusion/01. Next steps.mp4
2.6 MB
02. Working with Campaigns/01. Media types Video, display, interactive, and text ads.mp4
2.8 MB
03. Targeting Methods/03. Impression-based targeting.mp4
2.9 MB
03. Targeting Methods/04. Geo, contextual, and behavioral targeting.mp4
2.9 MB
01. Basic of Programmatic Media Buying/05. Programmatic ads for apps and mobile.mp4
3.1 MB
02. Working with Campaigns/04. Sample data management platforms.mp4
3.2 MB
03. Targeting Methods/02. Audience targeting.mp4
3.5 MB
05. Acting on Audience Insights/02. Artificial intelligence Future of segmentation and targeting.mp4
4.2 MB
04. B2B Marketing and Programmatic/03. Using programmatic and AI for influencer marketing.mp4
4.3 MB
00. Introduction/01. Welcome.mp4
4.4 MB
02. Working with Campaigns/02. Using the right ad across screens.mp4
4.5 MB
00. Introduction/04. Fragmentation challenges Multichannel and multiscreen.mp4
5.1 MB
03. Targeting Methods/05. Remarketing and programmatic.mp4
5.1 MB
01. Basic of Programmatic Media Buying/01. Uses of
programmatic advertising
.mp4
5.3 MB
05. Acting on Audience Insights/03. Auditing ad fraud and accidental clicks.mp4
5.4 MB
04. B2B Marketing and Programmatic/01. B2B programmatic success with LinkedIn.mp4
5.6 MB
01. Basic of Programmatic Media Buying/04. The omnichannel programmatic approach.mp4
5.7 MB
[磁力链接]
添加时间:
2017-09-22
大小:
121.2 MB
最近下载:
2024-12-23
热度:
960
[ FreeCourseWeb.com ] Lynda - Programmatic Advertising Foundations.zip
[ FreeCourseWeb.com ] Lynda - Programmatic Advertising Foundations.zip
119.6 MB
[磁力链接]
添加时间:
2021-03-10
大小:
119.6 MB
最近下载:
2025-01-02
热度:
585
[ TutSala.com ] Udemy - Complete Programmatic Advertising Course With Tools - 2021
~Get Your Files Here !/1 - Introduction to programatic Advertising/1 - Introduction and Evolution of Programatic Advertising.mp4
405.8 MB
~Get Your Files Here !/2 - DV360 Step by Step Guide to UI/16 - Lesson 15 Upload 3rd Party tags as Creatives.mp4
327.2 MB
~Get Your Files Here !/2 - DV360 Step by Step Guide to UI/15 - Lesson 14 Setup and Configure Deals.mp4
300.0 MB
~Get Your Files Here !/2 - DV360 Step by Step Guide to UI/3 - Lesson 2 DV360 Tutorial Platform walkthrough.mp4
234.4 MB
~Get Your Files Here !/2 - DV360 Step by Step Guide to UI/17 - Lesson 16 Native Ads and Rich Media Ads.mp4
214.1 MB
~Get Your Files Here !/2 - DV360 Step by Step Guide to UI/9 - Lesson 8 DV360 Tutorial Create Line Items and start your first campaign.mp4
153.8 MB
~Get Your Files Here !/2 - DV360 Step by Step Guide to UI/12 - Lesson 11 DV360 Create TrueView Line Items.mp4
143.3 MB
~Get Your Files Here !/3 - DMP Data Management Platform/21 - Lesson 3 DMP Oracle BlueKai Export and Activate Audience Segments.mp4
114.8 MB
~Get Your Files Here !/2 - DV360 Step by Step Guide to UI/13 - Lesson 12 Types of Deals in DV360.mp4
112.0 MB
~Get Your Files Here !/2 - DV360 Step by Step Guide to UI/10 - Lesson 10 DV360 Tutorial Reports and Dashboard Schedule Run and Download.mp4
108.3 MB
~Get Your Files Here !/3 - DMP Data Management Platform/20 - Lesson 2 DMP Oracle BlueKai UI and Audience Taxonomy Walkthrough.mp4
108.1 MB
~Get Your Files Here !/2 - DV360 Step by Step Guide to UI/11 - Lesson 10 DV360 Tutorial Types of YouTube Ads.mp4
103.8 MB
~Get Your Files Here !/2 - DV360 Step by Step Guide to UI/14 - Lesson 13 Overview of Marketplace in DV360.mp4
103.2 MB
~Get Your Files Here !/2 - DV360 Step by Step Guide to UI/18 - Troubleshoot Line item not delivering in DV360.mp4
102.1 MB
~Get Your Files Here !/2 - DV360 Step by Step Guide to UI/5 - Lesson 4 DV360 Tutorial Create a campaign.mp4
91.0 MB
~Get Your Files Here !/3 - DMP Data Management Platform/19 - Lesson 1 DMP What is a Data Management Platform.mp4
85.7 MB
~Get Your Files Here !/4 - DCM and DV360/22 - DoubleClick Campaign Manager Introduction and why to use it.mp4
82.2 MB
~Get Your Files Here !/2 - DV360 Step by Step Guide to UI/6 - Lesson 5 DV360 Tutorial Create an Insertion Order.mp4
80.3 MB
~Get Your Files Here !/2 - DV360 Step by Step Guide to UI/2 - Lesson 1 DV360 Tutorial Google Ads VS DV360.mp4
71.7 MB
~Get Your Files Here !/2 - DV360 Step by Step Guide to UI/8 - Lesson 7 DV360 Tutorial Upload Creatives.mp4
56.1 MB
[磁力链接]
添加时间:
2023-12-18
大小:
3.1 GB
最近下载:
2025-01-01
热度:
793
GetFreeCourses.Co-Udemy-An Introduction To Programmatic Advertising (2022)
3 - Programmatic Trading Methodologies/6 - Programmatic GuaranteedProgrammatic Direct.mp4
106.3 MB
6 - Conclusion & Future Thoughts/17 - Outro.mp4
106.1 MB
4 - Programmatic Technology Campaign Activation/10 - DSP SSP and Ad Exchange.mp4
102.8 MB
3 - Programmatic Trading Methodologies/5 - Private Marketplace PMP.mp4
101.8 MB
3 - Programmatic Trading Methodologies/4 - Open ExchangeOpen Marketplace OE.mp4
96.4 MB
2 - Programmatic Advertising A Short History/2 - History Lesson.mp4
89.4 MB
3 - Programmatic Trading Methodologies/7 - Programmatic PreferredFirst Look.mp4
87.5 MB
5 - Programmatic Technology Data and Segmentation/16 - Brand Safety.mp4
61.9 MB
5 - Programmatic Technology Data and Segmentation/14 - Customer Data Platform CDP.mp4
57.9 MB
4 - Programmatic Technology Campaign Activation/9 - Ad Server.mp4
48.0 MB
5 - Programmatic Technology Data and Segmentation/13 - Data Management Platform DMP.mp4
45.1 MB
5 - Programmatic Technology Data and Segmentation/15 - Dynamic Creative Optimisation DCO.mp4
36.6 MB
5 - Programmatic Technology Data and Segmentation/12 - Data in Programmatic.mp4
33.7 MB
4 - Programmatic Technology Campaign Activation/8 - Technology in Programmatic.mp4
31.9 MB
1 - Introduction/1 - Introduction.mp4
30.4 MB
4 - Programmatic Technology Campaign Activation/11 - Agency Trading Desk.mp4
21.8 MB
3 - Programmatic Trading Methodologies/3 - Intro to Programmatic Trading.mp4
20.3 MB
2 - Programmatic Advertising A Short History/2 - Programmatic-Glossary.pdf
121.6 kB
3 - Programmatic Trading Methodologies/6 - Programmatic GuaranteedProgrammatic Direct English.srt
22.8 kB
3 - Programmatic Trading Methodologies/4 - Open ExchangeOpen Marketplace OE English.srt
22.4 kB
[磁力链接]
添加时间:
2024-01-20
大小:
1.1 GB
最近下载:
2025-01-02
热度:
534
[ TutSala.com ] Udemy - An Introduction To Programmatic Advertising (2022)
~Get Your Files Here !/3 - Programmatic Trading Methodologies/6 - Programmatic GuaranteedProgrammatic Direct.mp4
106.3 MB
~Get Your Files Here !/6 - Conclusion & Future Thoughts/17 - Outro.mp4
106.1 MB
~Get Your Files Here !/4 - Programmatic Technology Campaign Activation/10 - DSP SSP and Ad Exchange.mp4
102.8 MB
~Get Your Files Here !/3 - Programmatic Trading Methodologies/5 - Private Marketplace PMP.mp4
101.8 MB
~Get Your Files Here !/3 - Programmatic Trading Methodologies/4 - Open ExchangeOpen Marketplace OE.mp4
96.4 MB
~Get Your Files Here !/2 - Programmatic Advertising A Short History/2 - History Lesson.mp4
89.4 MB
~Get Your Files Here !/3 - Programmatic Trading Methodologies/7 - Programmatic PreferredFirst Look.mp4
87.5 MB
~Get Your Files Here !/5 - Programmatic Technology Data and Segmentation/16 - Brand Safety.mp4
61.9 MB
~Get Your Files Here !/5 - Programmatic Technology Data and Segmentation/14 - Customer Data Platform CDP.mp4
57.9 MB
~Get Your Files Here !/4 - Programmatic Technology Campaign Activation/9 - Ad Server.mp4
48.0 MB
~Get Your Files Here !/5 - Programmatic Technology Data and Segmentation/13 - Data Management Platform DMP.mp4
45.1 MB
~Get Your Files Here !/5 - Programmatic Technology Data and Segmentation/15 - Dynamic Creative Optimisation DCO.mp4
36.6 MB
~Get Your Files Here !/5 - Programmatic Technology Data and Segmentation/12 - Data in Programmatic.mp4
33.7 MB
~Get Your Files Here !/4 - Programmatic Technology Campaign Activation/8 - Technology in Programmatic.mp4
31.9 MB
~Get Your Files Here !/1 - Introduction/1 - Introduction.mp4
30.4 MB
~Get Your Files Here !/4 - Programmatic Technology Campaign Activation/11 - Agency Trading Desk.mp4
21.8 MB
~Get Your Files Here !/3 - Programmatic Trading Methodologies/3 - Intro to Programmatic Trading.mp4
20.3 MB
~Get Your Files Here !/2 - Programmatic Advertising A Short History/2 - Programmatic-Glossary.pdf
121.6 kB
~Get Your Files Here !/3 - Programmatic Trading Methodologies/6 - Programmatic GuaranteedProgrammatic Direct English.srt
22.8 kB
~Get Your Files Here !/3 - Programmatic Trading Methodologies/4 - Open ExchangeOpen Marketplace OE English.srt
22.4 kB
[磁力链接]
添加时间:
2024-02-19
大小:
1.1 GB
最近下载:
2024-12-22
热度:
239
[ TutSala.com ] Udemy - Introduction To Programmatic Advertising
~Get Your Files Here !/4 - Programmatic Advertising Concepts Brand Safety Ad Fraud and Viewability/14 - Ad Viewability.mp4
83.7 MB
~Get Your Files Here !/2 - The Programmatic Advertising Ecosystem/3 - Digital Advertising Auction Fundamentals.mp4
75.7 MB
~Get Your Files Here !/7 - Programmatic Advertising vs Standard Display/23 - Programmatic Advertising vs Standard Display.mp4
53.8 MB
~Get Your Files Here !/3 - Programmatic Advertising Terminology/9 - ATF and BTF RON & ROS.mp4
47.2 MB
~Get Your Files Here !/5 - Types of Programmatic Advertising/16 - The four types of
programmatic advertising
.mp4
42.8 MB
~Get Your Files Here !/3 - Programmatic Advertising Terminology/7 - Frequency Cap.mp4
42.0 MB
~Get Your Files Here !/4 - Programmatic Advertising Concepts Brand Safety Ad Fraud and Viewability/10 - Brand Safety.mp4
39.8 MB
~Get Your Files Here !/2 - The Programmatic Advertising Ecosystem/6 - Understanding the Programmatic Advertising Ecosystem.mp4
39.3 MB
~Get Your Files Here !/5 - Types of Programmatic Advertising/17 - Publisher Ad Server Prioritization The Publisher Waterfall.mp4
37.3 MB
~Get Your Files Here !/6 - The Google Programmatic Ecosystem/22 - The Google Programmatic Ecosystem.mp4
33.5 MB
~Get Your Files Here !/4 - Programmatic Advertising Concepts Brand Safety Ad Fraud and Viewability/13 - Ad Fraud & Bot Traffic NHT Part 2.mp4
29.7 MB
~Get Your Files Here !/4 - Programmatic Advertising Concepts Brand Safety Ad Fraud and Viewability/11 - Ad Fraud & Bot Traffic NHT Part 1.mp4
26.4 MB
~Get Your Files Here !/3 - Programmatic Advertising Terminology/8 - First Second & Third Party Data.mp4
22.4 MB
~Get Your Files Here !/1 - Welcome to the Course/1 - Welcome to the Course.mp4
19.8 MB
~Get Your Files Here !/5 - Types of Programmatic Advertising/21 - Programmatic Guaranteed – Pros and Cons.mp4
19.2 MB
~Get Your Files Here !/5 - Types of Programmatic Advertising/19 - Private Auction PMP – Pros and Cons.mp4
19.1 MB
~Get Your Files Here !/5 - Types of Programmatic Advertising/18 - Open Auction RTB – Pros and Cons.mp4
18.0 MB
~Get Your Files Here !/8 - Programmatic Advertising Success Stories/26 - Success Story 3 Using Advanced Insights to drive better brand results.mp4
17.8 MB
~Get Your Files Here !/8 - Programmatic Advertising Success Stories/24 - Success Story 1 Datadriven creative with programmatic.mp4
17.0 MB
~Get Your Files Here !/5 - Types of Programmatic Advertising/20 - Preferred Deals – Pros and Cons.mp4
15.8 MB
[磁力链接]
添加时间:
2024-02-20
大小:
734.0 MB
最近下载:
2025-01-02
热度:
519
[ TutPig.com ] Udemy - The Complete Programmatic Advertising Course - 2022
~Get Your Files Here !/4 - Programmatic Advertising Ecosystem/24 - Ad Fraud Detection & Protection Platform.mp4
101.8 MB
~Get Your Files Here !/9 - Challenges & Future of Programmatic Advertising/74 - Blockchain Technology.mp4
70.7 MB
~Get Your Files Here !/6 - Programmatic Advertising Formats/49 - Programmatic DOOH Ads.mp4
60.9 MB
~Get Your Files Here !/6 - Programmatic Advertising Formats/46 - Programmatic Native Ads.mp4
50.6 MB
~Get Your Files Here !/4 - Programmatic Advertising Ecosystem/33 - Tag Management System TMS.mp4
39.3 MB
~Get Your Files Here !/6 - Programmatic Advertising Formats/45 - Programmatic Video Ads.mp4
30.7 MB
~Get Your Files Here !/5 - Programmatic Media Buying Methods/38 - Private Auction.mp4
30.5 MB
~Get Your Files Here !/3 - Introduction to Programmatic Advertising/11 - What Is Programmatic Advertising.mp4
30.4 MB
~Get Your Files Here !/6 - Programmatic Advertising Formats/44 - Programmatic Display Ads.mp4
29.4 MB
~Get Your Files Here !/10 - How To Practice Your Knowledge/77 - User Interface of a DSP.mp4
29.1 MB
~Get Your Files Here !/4 - Programmatic Advertising Ecosystem/27 - Creative Management Platform CMP.mp4
28.0 MB
~Get Your Files Here !/4 - Programmatic Advertising Ecosystem/23 - DataManagement Platform DMP.mp4
25.7 MB
~Get Your Files Here !/9 - Challenges & Future of Programmatic Advertising/72 - Augmented Reality AR.mp4
23.8 MB
~Get Your Files Here !/9 - Challenges & Future of Programmatic Advertising/67 - Ad Tech Tax.mp4
23.6 MB
~Get Your Files Here !/5 - Programmatic Media Buying Methods/40 - Preferred Deal.mp4
23.0 MB
~Get Your Files Here !/4 - Programmatic Advertising Ecosystem/19 - DemandSide Platform DSP.mp4
21.5 MB
~Get Your Files Here !/8 - Tactics & Operations for Publishers/63 - Ad Inventory Tactics.mp4
20.9 MB
~Get Your Files Here !/4 - Programmatic Advertising Ecosystem/22 - Ad Server.mp4
18.8 MB
~Get Your Files Here !/4 - Programmatic Advertising Ecosystem/21 - SupplySide Platform SSP.mp4
18.5 MB
~Get Your Files Here !/5 - Programmatic Media Buying Methods/41 - Guaranteed Deal.mp4
18.2 MB
[磁力链接]
添加时间:
2024-02-21
大小:
1.1 GB
最近下载:
2024-12-31
热度:
374
[ FreeCourseWeb.com ] Udemy - Introduction To Programmatic Advertising - Digital Marketing
~Get Your Files Here !/4 - Auctions Waterfalls Header Bidding and all about Programmatic Auctions/11 - Traditional Waterfall Digital Marketing Process of Serving an Ad.mp4
216.6 MB
~Get Your Files Here !/4 - Auctions Waterfalls Header Bidding and all about Programmatic Auctions/13 - Mobile Header Bidding How This Auction Works Specifically InApp.mp4
131.9 MB
~Get Your Files Here !/1 - Introduction to Programmatic Advertising/2 - High level what is
programmatic advertising
and what are the advantages.mp4
103.3 MB
~Get Your Files Here !/4 - Auctions Waterfalls Header Bidding and all about Programmatic Auctions/12 - Header Bidding Programmatic Advertising 20 Digital Marketings New King.mp4
55.1 MB
~Get Your Files Here !/3 - Programmatic vs RTB Defining RTB and Programmatic/9 - Setting Pricing in a Programmatic Environment.mp4
40.1 MB
~Get Your Files Here !/2 - Digital Marketing Introduction Programmatic Advertising/3 - Digital Marketing Introduction Qualifying Media and Ad Standards.mp4
38.4 MB
~Get Your Files Here !/2 - Digital Marketing Introduction Programmatic Advertising/4 - How it Works A walkthrough of the programmatic process.mp4
37.3 MB
~Get Your Files Here !/4 - Auctions Waterfalls Header Bidding and all about Programmatic Auctions/10 - Auctions An Introduction to First & Second Price Auctions in Digital Marketing.mp4
28.6 MB
~Get Your Files Here !/1 - Introduction to Programmatic Advertising/1 - Welcome to Programmatic Advertising Digital Marketing in Todays World.mp4
25.8 MB
~Get Your Files Here !/2 - Digital Marketing Introduction Programmatic Advertising/6 - Data Enhanced Ad Buys Using DMPs to Make More Informed Buying Decisions.mp4
23.1 MB
~Get Your Files Here !/5 - Recap & Thank You/14 - Recap Thank You and Bonus Lecture.mp4
18.0 MB
~Get Your Files Here !/2 - Digital Marketing Introduction Programmatic Advertising/5 - The Programmatic Process In Action Walking Through the Process.mp4
15.7 MB
~Get Your Files Here !/3 - Programmatic vs RTB Defining RTB and Programmatic/7 - Programmatic vs RTB They are not one in the same so what are they.mp4
13.5 MB
~Get Your Files Here !/3 - Programmatic vs RTB Defining RTB and Programmatic/8 - Reporting Go beyond Impressions and Clicks and Discover Response Win & Fill.mp4
10.1 MB
~Get Your Files Here !/4 - Auctions Waterfalls Header Bidding and all about Programmatic Auctions/11 - Traditional Waterfall Digital Marketing Process of Serving an Ad German.srt
17.3 kB
~Get Your Files Here !/4 - Auctions Waterfalls Header Bidding and all about Programmatic Auctions/11 - Traditional Waterfall Digital Marketing Process of Serving an Ad English.srt
16.2 kB
~Get Your Files Here !/3 - Programmatic vs RTB Defining RTB and Programmatic/9 - Setting Pricing in a Programmatic Environment German.srt
13.0 kB
~Get Your Files Here !/3 - Programmatic vs RTB Defining RTB and Programmatic/9 - Setting Pricing in a Programmatic Environment English.srt
12.1 kB
~Get Your Files Here !/3 - Programmatic vs RTB Defining RTB and Programmatic/7 - Programmatic vs RTB They are not one in the same so what are they German.srt
9.5 kB
~Get Your Files Here !/4 - Auctions Waterfalls Header Bidding and all about Programmatic Auctions/13 - Mobile Header Bidding How This Auction Works Specifically InApp German.srt
9.0 kB
[磁力链接]
添加时间:
2024-03-23
大小:
757.7 MB
最近下载:
2025-01-02
热度:
539
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